On April 18th, AGROWORK 2024 brought together leaders, innovators, and visionaries from the agro-industrial sector of Extremadura in a business gathering aimed at transforming the landscape of the sector towards a more innovative, collaborative, and competitive one. Among the distinguished participants, 360 Soluciones Cambio Climatico stood out as an example of innovation and commitment to the environment.
Lorena Rodríguez, CEO of 360 Soluciones, delivered a keynote speech on the transition towards a sustainable food system. Her speech explained motivational factors for this change, European legislative and directive frameworks, and also provided tangible tools to calculate, reduce, and communicate sustainability in the agro-industrial sector.
In a world where concern for climate change and environmental preservation is constantly increasing, the need to adopt sustainable practices in agriculture has become an unquestionable priority. It is essential for us to offer a clear and practical roadmap to guide companies towards a greener and more responsible future: from methods for calculating carbon footprint to effective waste reduction strategies, the pragmatic approach resonated among attendees, offering tangible solutions to current challenges.
The importance of effective communication about sustainability was also emphasized. In an increasingly connected world, conveying the message of sustainability clearly and convincingly has become crucial. Being proactive in communicating sustainability in one's own products and efforts in this sector is crucial, leveraging the power of social media to inspire significant changes.
AGROWORK 2024 was not only a conference event but also a space for collaboration and networking among sector leaders. Organizers, speakers, roundtable participants, and attendees came together in a spirit of shared commitment towards a more sustainable future.
The recording of the event is available at the following link: https://drive.google.com/drive/folders/1uVF2HlbvtvVTm48574nge6jPtzFLxeM7?usp=sharing
